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You asked: How will deepfakes and AI affect the 2024 election?

Brianna Tucker

The Washington Post

Apr 17, 2023

How do you expect the changes in the social media landscape will affect this election cycle? Will we have some major deepfake dirty tricks? What’s there to protect us?

— Asked March 28 in our election live chat

A challenge in political media in 2024 will certainly include how we navigate artificial intelligence. With new advancements in AI technology, a big concern is its use in social media and contribution to misinformation — it is rapidly evolving and easy to make convincing audio, images or text. A recent example is the fake AI-generated images of former president Donald Trump being arrested that circulated on social media.

Answered by Brianna Tucker

I’m Brianna, a deputy politics editor for The Post. Have questions about the 2024 election? Send me an email at brianna.tucker@washpost.com, and join our live chats to ask reporters questions.

My colleague Isaac Stanley-Becker interviewed experts who say that the sophistication and accessibility of AI has vastly outpaced regulatory and legislative responses, as well as corporate controls and poses a huge risk on the 2024 election cycle. Thankfully, my colleague Shira Ovide wrote a few tips to help tell if an image is fake:

  1. Look at the hands. AI software has a history of generating human hands with too many fingers or other glitches.
  2. Is there garbled text? Look for “gibberish” writing on objects like street signs or billboards.
  3. Scan the background. AI-generated images may have blurry or distorted details, especially in the background.